Core
4
6 ECTS
Autumn
None
EC100
Deni Memic
2017
Developing a Business Mindset
Understanding Basic Economics
The Global Marketplace
Forms of Ownership
Entrepreneurship and Small-Business Ownership
Production Systems
Labor Relations
The Art and Science of Marketing
Product and Pricing Strategies
Distribution and Marketing Logistics
Customer Communication
Financial Information and Accounting Concepts
Financial Management
| Type | Number per Term | Duration | Total Time |
|---|---|---|---|
|
Lectures |
15 | 1.5 | 22.5 |
|
Workshops |
5 | 1.5 | 7.5 |
|
Seminars |
5 | 1.5 | 7.5 |
| Tutorials | 5 | 1.5 | 7.5 |
| Total Guided/Independent Learning Hours | 45.0 | ||
| Total Contact Hours | 105.0 | ||
| Total Engagement Hours | 150.0 | ||
| Type | Number Required | Duration / Length | Weighting | Timing / Submission Deadline |
|---|---|---|---|---|
|
Final exam |
1 |
3 hours |
50% |
Week 17 |
|
Mid-term exam |
1 |
2 hours |
20% |
Week 8 |
|
Group project and presentation |
1 |
2000 words |
Written part: 20% Presentation: 10% |
Week 13 |
Intended Learning Outcomes:
To enhance comprehension of the most important terminology from the field of Business.
To broaden understanding of contemporary issues in fields of Business and to understand both, local and global, business environment.
Demonstrate awareness of ethical issues and explain the importance of responsibility to stakeholders
Analyse the components and significance of each function of the business
Understand the relationship among different business function
Use already defined methods to undertake investigation related to the field of Business and communicate results in appropriate format.
To collect information related to the field of Business from variety of authorised sources and to provide information related to solutions in familiar context.
Teaching and Learning Strategy:
Teaching will mostly be done in a lecture format with plenty of real-world examples crucial for understanding the core topics. In addition to the key text book, supplementary resources will be used, including the most recent articles. In this way, students will be able to relate the theoretical part to the current real world issues.(ILO: 1-5)
In-class participation will encourage students to formulate their own arguments and engage in the subject to discuss key themes. (ILO: 1-7)
A group assignment (with presentation) will allow students to research to a broader extent relationship between theoretical concepts and practical application. Students will be supposed to evaluate the appropriateness of different methods of problem solving related to the field of Business. (ILO: 6,7)
Case studies and role plays will allow students to work as a group to discuss topical material in detail. (ILO: 1-7)
Assessment Strategy:
Final exams and Mid-term exam (ILO: 1-5)
Written group project (ILO: 6,7)
Practical Skills:
Ability to prepare written reports on relevant business topics
Ability to explain business concepts, problems, possible solutions and other related information to expert and other audience
Teaching and Learning Strategy:
Group project and presentations(PS: 1-2)
Assessment Strategy:
Written Exams (PS: 2)
Group project assignment (PS: 1-2)
Transferable Skills:
Communication skills: Written and oral
Ability to effectively present own and others’ point of view
Compare, inspect or record facts
Research skills
Good time management
Organize/manage projects
Teaching and Learning Strategy:
Lectures and class discussions (TS 1-3)
Case studies and role plays (TS: 1-4)
Class participation (TS: 1-3)
Group work (TS: 1-6)
Assessment Strategy:
Written examinations (TS: 1-3)
Group project with presentation (TS: 1-6)
Set text
Bovee, Courtland L & Thill, John V. (2016). Business in Action, 8th edition, Pearson.
Supplementary Materials
Pride, W.M, Hughes, R.J., and Kapoor J.R. (2017). Foundations of Business, 5th ed, Cengage.
Daft, R.,l, (2015), Management, 12th Edition South-Western College Pub (1900)
Mullins, L., (2013), Management and Organisational Behaviour, FT Publishing
Bratton, J., Gold, J, (2017), Human Resource Management, 6th Edition, PalgraveBamberger,
P., et al, (2014), Human Resource Strategy, 2nd Edition, Routledge
Lynch, R., (2015), Strategic Management, 7th Edition, Pearson
Edwards, T., Rees, C., (2016), International Human Resource Management: Globalization, National Systems and Multinational Companies, 3 Edition, Pearson
Harvard Business Review, (2017), articles [online], www.HBR.org (accessed 7 April 2017)
Forbes, (2017), articles, [online], www.forbes.com (Accessed 7 April 2017)
The Economist (2017), Business [online] http://www.economist.com/topics/business (Accessed 7April 2017)
Please note
This specification provides a concise summary of the main features of the module and the learning outcomes that a typical student might reasonably be expected to achieve and demonstrate if he/she takes full advantage of the learning opportunities that are provided.
More detailed information on the learning outcomes, content and teaching, learning and assessment methods of each module and programme can be found in the departmental or programme handbook.
The accuracy of the information contained in this document is reviewed annually by the University of Buckingham and may be checked by the Quality Assurance Agency.
Date of Production : April 2017
Date approved by School Learning and Teaching Committee:
Date approved by School Board of Study :
Date approved by University Learning and Teaching Committee:
Date of Annual Review:
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